Advantage consumers

Involving a model casting, photo-shoot and the production and execution of a compelling direct mail pack, 40,000 prospects were made aware that they could secure more money for their retirement.

A new consumer website was simultaneously designed and built for MGM Advantage. Using trending and insight tools we thoroughly researched the marketplace before building the website with open-source technology, training our clients to create a continually evolving product. The site was launched in tandem with a Facebook page and informative blog. Which led to the emergence of a fledgling community. Apologies if we’re beginning to sound like Bill Oddie on Springwatch but you get the drift.