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Mission

Creative. Strategic. Fundraising.

We are a creative, strategic fundraising agency. We bring our commercially proven approach to the UK's most ambitious charities; inventing, producing and taking fundraising products to market.

Our business is built on four pillars of success: insight, proposition, strategy and creative. And with years of experience working on ground-breaking campaigns, we know what it takes to achieve income growth: creative thinking, brutal number crunching and the courage to do things differently.

Starting with the big idea and viability, we've developed some of the most successful fundraising products of all time using our phased project process with controlled risk.

We are ambitious, fearless and hungry for success. So far we've helped raise over £50 million in donations to charities, and we want you to join us on our journey.

“Our mission is to double the amount of money donated to charities by UK citizens"

Total funds we have helped to raise

£50637837
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Killer blog

Behind the Scenes: Holding a COVID-Safe Photoshoot

Killer have been working with Samaritans for many years now and together we created their smash-hit virtual fundraising event, ‘Samarathon’. Despite being in the grips of a national pandemic, Samarathon far exceeded targets in 2020, increasing sign-ups and raising over half a million pounds. Now going into its third...

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Zoom Room Takeaways: Creating a Compelling Supporter Journey

On Thursday 11th March, we hosted another of our much-anticipated Killer Zoom Room sessions – this time focusing on the all-important Supporter Journey. We were joined by charities big and small to learn the...

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Killer celebrate International Women’s Day 2021

Today is International Women’s Day, a global day to celebrate the social, economic, cultural and political achievements of women. It also marks a call to action for accelerating gender parity. Organisations and individuals all...

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Why your fundraising events’ supporter journey is key ...

If you’ve worked with the Killer team before, you’ll no doubt have heard us go on about how important your supporter journey is when it comes to developing and launching a new fundraising product,...

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Top tips to step up your Instagram game

No matter the size of your organisation you are bound to have an Instagram account, using it to engage existing supporters, pull in new ones and get your visual identity and message out to the social masses. The ever-changing world of Instagram can be daunting but fear not, as...

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Killer’s Top 10 Charity Christmas Campaigns 2020

Well, it’s been one hell of a year for the third sector and where some charities have come out of it with more support than ever, there are just as many who have really struggled. The festive period is usually a peak in the year when it comes to...

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The most interesting things we learned at last month’s...

Earlier this year (right in time for lockdown, handily!) Killer launched a new interactive online session series for charities and non-profits to share our teams’ years of experience and knowledge in creative, mass-participation fundraising....

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How to give your creative a ‘killer’ edge…

If you’ve been keeping up with our content, you may have already heard about (or even attended!) a Killer Zoom Room event, where we’ve explored ‘Getting the Green Light’ on new project ideas and...

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Introducing the “Killer Zoom Room”…

We love working with all our fantastic charity clients to create, launch and run fundraising campaigns. Over the years and through our experienced team, we’ve gained unrivalled insight into the practicalities and nuances of...

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Stand-Out Charity Lockdown Campaigns

So it’s been two months since the UK lockdown began and, for many charities, this was a huge blow to Spring/Summer fundraising plans. Suddenly social distancing ruled out campaigns that were earmarked to raise important sums of money for non-profits, so the sector was left reeling, with little time...

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Newsfeed

Attempt to ban Kids Company trustees cost taxpayers £8m

Exclusive: Legal bill follows failed case brought by official receiver against Camila Batmanghelidjh and seven others Taxpayers face a legal bill for at least £8m...

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Plan International accused of abandoning children in Sri Lan...

Children’s charity faces claims it failed vulnerable children and misled donors after shutting down activities in the country One of the world’s largest children’s rights...

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‘Sponsor a child’ schemes attacked for perpetuating raci...

Using individual children to ‘sell’ schemes to rich donors is similar to ‘poverty porn’ images of past, say experts, as calls grow to decolonise...

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Food bank supremo Emma Revie: ‘This is the best job in the...

The Trussell Trust gave hungry Britons 2.5m food parcels in the last year. A million were for children. Its CEO talks about the failure...

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NHS staff vote for a three-year charity partnership with You...

The staff at NHS Property Services has voted overwhelmingly in favour of Young Lives vs Cancer (formerly CLIC Sargent) as their new three-year charity...

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Everton in the Community honoured with The Queen’s Award f...

EVERTON in the Community has received The Queen’s Award for Voluntary Service in recognition of the role and impact that the charity’s volunteers have...

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Large investment in dementia specialist nurses to support fa...

DEMENTIA UK has announced an investment in dementia specialist Admiral Nurse posts to provide ongoing support to families in need of a diagnosis and...

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Orca Watch 2021: multiple orca sightings delight observers

THIS year’s annual Orca Watch event (with a difference) kicked off on the 29th of May. The event would usually see scores of wildlife...

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Our story
Results

Natalie Joyce

Marketing Manager, Mencap “Not only do we now have a wonderful, inspiring legacy proposition that’s unique to Mencap (i.e. our brief to Killer exactly!) we are delighted to have worked with such a genuinely amazing team at Killer to deliver it. From the quality of the creative vision all the way through to the ad executions and, vitally, their fantastic account management, we have thoroughly enjoyed working with Killer and are already looking forward to our next project together.”
660% Increase in new users to the legacy webpages 330% Increase in engaged users to the legacy webpages

Lia Fyles

Race Director, London Landmarks Half Marathon “Selecting Killer Creative to create the visual identity for the London Landmarks Half Marathon is without question one of the best decisions I have made during my 11 years at Tommy’s. The public reaction to the visual identity has exceeded all expectations and has been so successful for us that it has led us to produce a range of LLHM merchandise. The Killer team were creative, engaged, passionate and nothing was too much effort for them. I would highly recommend them as an agency to work with.”
£12m Raised over 2 years 21k Runners over 2 years
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