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Mission

Creative. Strategic. Fundraising.

We are a creative, strategic fundraising agency. We bring our commercially proven approach to the UK's most ambitious charities; inventing, producing and taking fundraising products to market.

Our business is built on four pillars of success: insight, proposition, strategy and creative. And with years of experience working on ground-breaking campaigns, we know what it takes to achieve income growth: creative thinking, brutal number crunching and the courage to do things differently.

Starting with the big idea and viability, we've developed some of the most successful fundraising products of all time using our phased project process with controlled risk.

We are ambitious, fearless and hungry for success. So far we've helped raise over £50 million in donations to charities, and we want you to join us on our journey.

“Our mission is to double the amount of money donated to charities by UK citizens"

Total funds we have helped to raise

£50637837
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Killer blog

Hello from the other side: What I learnt taking part in one ...

I used to love organising and taking part in fundraising events, but since I started work in fundraising (14 years ago!!), it felt too much like a busman’s holiday, and I’ve never been a...

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Behind the Scenes: Holding a COVID-Safe Photoshoot

Killer have been working with Samaritans for many years now and together we created their smash-hit virtual fundraising event, ‘Samarathon’. Despite being in the grips of a national pandemic, Samarathon far exceeded targets in 2020, increasing sign-ups and raising over half a million pounds. Now going into its third...

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Zoom Room Takeaways: Creating a Compelling Supporter Journey

On Thursday 11th March, we hosted another of our much-anticipated Killer Zoom Room sessions – this time focusing on the all-important Supporter Journey. We were joined by charities big and small to learn the...

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Killer celebrate International Women’s Day 2021

Today is International Women’s Day, a global day to celebrate the social, economic, cultural and political achievements of women. It also marks a call to action for accelerating gender parity. Organisations and individuals all...

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Why your fundraising events’ supporter journey is key ...

If you’ve worked with the Killer team before, you’ll no doubt have heard us go on about how important your supporter journey is when it comes to developing and launching a new fundraising product,...

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Top tips to step up your Instagram game

No matter the size of your organisation you are bound to have an Instagram account, using it to engage existing supporters, pull in new ones and get your visual identity and message out to the social masses. The ever-changing world of Instagram can be daunting but fear not, as...

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Killer’s Top 10 Charity Christmas Campaigns 2020

Well, it’s been one hell of a year for the third sector and where some charities have come out of it with more support than ever, there are just as many who have really struggled. The festive period is usually a peak in the year when it comes to...

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The most interesting things we learned at last month’s...

Earlier this year (right in time for lockdown, handily!) Killer launched a new interactive online session series for charities and non-profits to share our teams’ years of experience and knowledge in creative, mass-participation fundraising....

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How to give your creative a ‘killer’ edge…

If you’ve been keeping up with our content, you may have already heard about (or even attended!) a Killer Zoom Room event, where we’ve explored ‘Getting the Green Light’ on new project ideas and...

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Introducing the “Killer Zoom Room”…

We love working with all our fantastic charity clients to create, launch and run fundraising campaigns. Over the years and through our experienced team, we’ve gained unrivalled insight into the practicalities and nuances of...

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Newsfeed

Smile Train and KidsOR to sponsor surgeons across Africa

CHILDREN’S charities Smile Train and Kids Operating Room (KidsOR) are partnering to support the training and education of 40 paediatric surgeons across Africa in partnership with the...

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Improving Lives Fund will help 
groups in Wiltshire tackle...

A new fund to help grassroots charities tackle poverty through grants of up to £10,000 has been launched in Wiltshire. The National Benevolent Charity...

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Guy’s Head and Neck Cancer Centre launches to transform ca...

A leading London cancer centre has unveiled ambitious plans to transform care for patients affected by a complex and lesser-known form of cancer. With...

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British Heart Foundation joins We Are Undefeatable campaign

We Are Undefeatable has announced the expansion of their charity partners to include the British Heart Foundation – bringing the total number of members...

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Money raised after Marcus Rashford mural defaced to go to fo...

Footballer, who is campaigning to end child food poverty, says funds will go to FareShare Tens of thousands of pounds that were raised after Marcus...

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Charity launches legal challenge against UK’s foreign aid ...

International Planned Parenthood Federation says decision to end funding is based on ‘unlawful’ act A charity has launched a legal challenge against Boris Johnson’s £4bn...

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Ex-officers direct anger at Salvation Army over pensions ‘...

Pensions Ombudsman has had 17 complaints and campaigners say hundreds more are affected The Salvation Army has been accused of a “grave injustice” by refusing...

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At least 75,000 people in England wait six months for social...

Adult social care ‘waiting lists’ condemned as unacceptable as people at risk of deterioration, abuse or neglect About a quarter of a million vulnerable people...

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Our story
Results

Natalie Joyce

Marketing Manager, Mencap “Not only do we now have a wonderful, inspiring legacy proposition that’s unique to Mencap (i.e. our brief to Killer exactly!) we are delighted to have worked with such a genuinely amazing team at Killer to deliver it. From the quality of the creative vision all the way through to the ad executions and, vitally, their fantastic account management, we have thoroughly enjoyed working with Killer and are already looking forward to our next project together.”
660% Increase in new users to the legacy webpages 330% Increase in engaged users to the legacy webpages

Lia Fyles

Race Director, London Landmarks Half Marathon “Selecting Killer Creative to create the visual identity for the London Landmarks Half Marathon is without question one of the best decisions I have made during my 11 years at Tommy’s. The public reaction to the visual identity has exceeded all expectations and has been so successful for us that it has led us to produce a range of LLHM merchandise. The Killer team were creative, engaged, passionate and nothing was too much effort for them. I would highly recommend them as an agency to work with.”
£12m Raised over 2 years 21k Runners over 2 years
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